“Over 50 Ways of Closing the Sale” is the most comprehensive and concise sales manual I have ever read in my career of over 30 years in sales. In revisiting some of the closes I wondered why I had ever stopped using the Ben Franklin Close, and promptly went back to using it with immediate results. I am now using this book as a basic text in training a sales team. Congratulations Peter, this book is a winner.
Ray Austin – Managing Director – Professional Financial Planners