Ray Austin

“Over 50 Ways of Closing the Sale” is the most comprehensive and concise sales manual I have ever read in my career of over 30 years in sales.  In revisiting some of the closes I wondered why I had ever stopped using the Ben Franklin Close, and promptly went back to using it with immediate results.  I am now using this book as a basic text in training a sales team.  Congratulations Peter, this book is a winner.

Ray Austin – Managing Director – Professional Financial Planners

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